Chelsea official news, the club has established a new long-term cooperative relationship with The Coca-Cola Company, appointing Coca-Cola as the club's official soft drink supplier in the UK and Europe.
According to the agreement, Coca-Cola Zero will lead the supply of a series of Coca-Cola's iconic drinks at Stamford Bridge and Kingsmeadow Stadium, including Coca-Cola, Diet Coke, Fanta, Sprite, etc. The drinks will be available to fans on matchdays at general stand access, in all VIP lounges and at club events.
Chelsea and Coca-Cola will also collaborate to deliver unique fan experiences across both stadiums as well as digital and retail platforms. From interactive events and exclusive giveaways to community initiatives, the partnership aims to bring Chelsea fans closer to the club they love and create unforgettable moments that are truly savored.
Oliver Boden, Director of Partnership Sales at Chelsea, said: “We are delighted to welcome Coca-Cola as our official soft drinks supplier. Their global reach, cultural focus and fan-first experience philosophy make them an ideal partner for the club. Together we are committed to bringing cleanliness to our supporters at Stamford Bridge and further afield. "We are delighted to be partnering with Chelsea Football Club, an iconic team with passionate global fans, and we look forward to connecting with Blues fans through this agreement and enhancing the matchday experience with our leading soft drinks portfolio," said Javier Mesa, President Marketing, Coca-Cola Europe.